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12 Shops and Entrepreneurs to Support on Small Business Saturday

Small Business Saturday falls on the Saturday after Thanksgiving every year. If you’re a fan of small businesses, micro business, artists, and entrepreneurs, one of the best ways to support their work is to make a purchase from their business. Of course sharing on social media helps too. ?

Here are 12 shops and entrepreneurs to support on Small Business Saturday:

1. Woodlot

A Vancouver-based company, Woodlot makes candles made with coconut wax for a petroleum-free candle burning experience

They carry candles, incense, soap, essential oil blends, mists, and lotions.

2. In Unrelated News

Lauren makes enamel pins that “can help you express yourself, your feelings and your f*cks.” We’re obsessed.

3. Maple Holistics

Maple Holistics sells all natural, made in the USA, cruelty free, and sulfate free products for hygiene and daily care. The tea tree shampoo is amazing. They also have an awesome free sample program to try before you buy!

4. SarahLouCo

You know those gorgeous chunky knit blankets you see all over Instagram? Now you can have one of your own! The merino wool will keep you warm all winter long.

5. Happy Kampa Floral Co

Whether you need florals for an event, a wedding, a photoshoot, or a holiday wreath, the Happy Kampa Floral Co is your spot for custom florals in the Seattle area. This wreath is currently hanging in G20 HQ and we couldn’t be happier.

photo via

6. KL Polish

Started by YouTuber KathleenLights, KL Polish is a 4-free nail polish brand and is the perfect gift for your nail-obsessed friends.

Shades left to right: That’s What She Said and Miss Honey

7. Kirb Appeal Designs

From GenTwenty’s co-founder Gina Kirby, is an Etsy shop full of yoga, Disney, and pop culture inspired designs.

8. FandomFiberCo

FandomFiberCo sells beautiful hand-dyed yarn for all of your project needs. Pre-sales happen frequently so be on the the lookout for new items added to the shop through the season!

9. Mimi Kvinge

Mimi is a Seattle-based artist who “uses bright colors and unlikely textures to replicate the beauty and oddity of the natural world and the creatures that inhabit it.” I want to buy all of her prints.

10. Drawn to High Places

Niki is a Swiss-American artist who’s “work combines pattern, vibrant color, and energetic lines to build a sense of place.” As you might expect, most of her work is done in high places and makes for an incredibly beautiful statement piece on any wall.

11. The Roving

If you’re looking for cute and unique jewelry pieces, look no further! The Roving has bold but simple pieces that accompany any style.

12. SheMyCraftQueen

Kelly makes hand painted tumblers and ice cream huggers! You can have your HaloTop in the cold winter months without freezing your hands off. Could anything be more perfect as a stocking stuffer? There are tons of cute patterns to choose from and she takes custom orders!

What are your favorite small shops? Leave links in the comments!

Thank you to Gina Kirby and Tori Dunlap for their contributions to this piece.

About the Author

Nicole Booz

Nicole Booz is the founder and Editor-in-Chief of GenTwenty, GenThirty, and The Capsule Collab. She has a Bachelor of Science in Psychology and is the author of The Kidult Handbook (Simon & Schuster May 2018). She currently lives in Pennsylvania with her husband and two sons. When she’s not reading or writing, she’s probably hiking, eating brunch, or planning her next great adventure.


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